Come to McIlvaine for:
Technical and Market Information: McIlvaine serves end users, suppliers and investors. The advantages of combining these services in one provider are addressed in Integrated Approach to Sales and Marketing. An example is a project recently conducted for a large power company. McIlvaine provided this utility with an analysis of costs for NOx control using catalyst. This same data is utilized in the market report for suppliers projecting catalyst and system revenue opportunities. This revenue potential in turn is equally valuable to investors in the supplier company. McIlvaine analyzes new product potential for suppliers . McIlvaine evaluated a multi-metals emission analyzer for the supplier who was developing it. The information gathered in this study was later useful in advising end users on the status and ultimate course of continuous emissions monitoring of toxic metals.
Market reports: McIlvaine publishes 20 multi-client market reports which are continually updated on line. Each of these reports is many thousand pages in length. But because of the user friendly on line design, the reader can easily view or download just the information he seeks. The accuracy of these reports is enhanced by the continual updating but also by the quadruple iteration of forecasts. As shown in the chart below the forecasts are separately determined through individual company purchases, supplier sales, industry purchases, and national purchases. More detail on this approach is found in Market Research from an Art to a Science.
Knowledge Systems: Newsletters, Fact Finder (abstracts), and networking directories on line provide complete knowledge systems in various segments of the air, water, energy, and contamination control sectors. McIlvaine editors are specialists in narrow niches and are able to provide comprehensive and current information which is unavailable elsewhere. Structured keyword systems allow instant identification of needed information. Each system serves the four knowledge needs: Alerts, Answers, Analysis, and Advancement. The newsletters alert the reader to new developments. The Fact Finder provides the answers to the questions generated by the alert. Expert consultants are also available to provide supplemental analysis if needed. The whole system is an ideal training tool (advancement).