Joint Ventures in the Petrochemical Industry - Key Strategy to Manage Globalization

The petrochemicals industry has undergone rapid changes in last decade and now it is in transition phase. The focus of petrochemical companies towards attaining economies of scale and geographic expansion has led to the consolidation of the global petrochemical industry. Petrochemicals producers are looking to diversify their product portfolios and trying to reach demand rich geographies. This has led to increase number of partnership between companies of different region. Since European and North American producers are grappling with declining demand they are setting up joint venture with Asian or Middle East companies to sustain their profit margin. In the recent past majority of joint venture deals have happened in the Middle East and Asia Pacific. Asia Pacific was the most popular region to enter into joint venture deals in 2010. China has established itself as largest petrochemicals market owing to impressive demand from its large population. Demand of basic petrochemicals and major plastics was 124.703 MMtpa in 2010 and is expected to increase to 215.033 MMtpa in 2015 at a CAGR of 11.5%. To sustain in the difficult time, it is crucial to have presence in the growing Asian markets especially China. Due to this, there has been increase in number of joint ventures in Asia Pacific in last five years. 

Scope

• Effect of economic slowdown on the global petrochemical industry
• Demand for basic petrochemicals and major plastics by volume in China.
• Planned capacity addition of under joint ventures.
• Major joint venture deals in the global petrochemicals industry in the year 2010.
• Major companies involved in joint venture deals

Reasons to Buy

• Understand the impact of economic crisis on the global petrochemical industry and how the increased demand from China has led to increase in number of joint ventures.
• Develop business strategies with the help of specific insights on joint venture deals in the global petrochemicals industry.
• Identify opportunities in the Asian and Middle East petrochemical industry.
• Increase future revenue and profitability with the help of insights on the future opportunities and critical success factors in the global petrochemical industry.

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