August 14, 2008
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Environment Management Newsletter August 14, 2008 |
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| This Week´s Featured News Stories |
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Top Olympic athlete Yao Ming becomes UNEP`s first environmental champion
Top Olympic athlete Yao Ming is the UN Environment Programme`s first-ever Environmental Champion, UNEP announced. Basketball megastar Yao Ming, who plays for the National Basketball Association (NBA) and for China`s Olympic team, is one of the most famous athletes in the world today. He is a national icon in China and carried the Olympic Flame into Tiananmen Square on 6 August, as well as being his country`s flag-bearer at the Opening Ceremony. `I am delighted and greatly honored to accept the UN Environment Programme`s offer to become their first ever `Environmental Champion´´, Yao Ming ... |
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Advertising not sustainable, authority tells Shell
A Shell suggestion in advertising that oil sands were a sustainable energy source has been ruled out of order by the UK’s Advertising Standards Authority, upholding a complaint lodged by WWF-UK. WWF-UK has launched its own advertising campaign via a video billboard at central London’s busiest railway station, stating that `Shell can`t hide the environmental impact of their oil sand projects.´ Examining the advertisement placed by Shell in the Financial Times earlier this year, the Advertising Standards Authority branded it “misleading” due to its ambiguous use of the word “sustainable”. The ... |
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