Event managers deal with a myriad of challenges to organize a successful, profitable event – public relations is just one of them. PR Newswire offers public relations and marketing tools that help event managers do everything from find speakers to produce and distribute multimedia content to ROI measurement.
Making sales is one of the primary goals of trade show management, but you can also take the opportunity to raise your visibility with analysts, investors, buyers and media. PR Newswire’s online tools help you extend the reach of your public relations efforts and make it easy for the media and other influentials to report your trade show news with a suite of automated services and distribution options.
Every trade journalist won’t attend every trade show – and the ones that do won’t want to carry around press kits from every company on the showroom floor. PR Newswire offers online Exhibitor Information Kits that give the media a preview of your announcements and serve as an archive of information they can draw from when they return to the office.