Are new members of the Beverage Industry Environmental Roundtable a signal that the wine industry is stepping up to play a great role in sustainability and beverage industry best practices?
The fact that the three newest members of the Beverage Industry Environmental Roundtable (BIER) are all wine companies suggests that, in spite of unique factors that set the wine category apart from beer, spirits and soft drinks, there is plenty of common ground and potential for sharing learning and best practice.
While the wine sector clearly has some specific attributes that set it apart from other beverage sectors, this has not prevented a number of major wine companies from participating in the drinks industry's cross-sector technical environmental coalition, the Beverage Industry Environmental Roundtable (BIER). Moreover, while Diageo's exit from the wine sector brings a reduction in the wine industry's presence within BIER, given that Treasury Wine Estates, the new owner of Diageo's primary wine interests, is not a BIER member, the coalition has recently seen a number of notable additions from the wine sector.
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