Keywords: economic paradigm change, emerging markets, market expansion, privatisation, spin-off, technology management, Poland
Change from a combinate structure to a streamlined company in an emerging market by means of spin-off of peripheral functions in ex-state owned companies
Emerging markets offer prospective market expansion opportunities. An example of this is the recent opening of the previously centrally planned economies in Central and Eastern Europe. One fast way of expansion is the acquisition of existing companies. Expansion of a firm's activities to emerging markets by means of company acquisition requires a change of the newly acquired company's organisation and way of working in order to allow for efficient technology management. This article reviews the spinning off of non-core business activities in three companies in Poland acquired by an international multi-domestic company. Efficiency has generally improved, and the privatised companies are generally successful.