Checking the Sustainable Development Box

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Courtesy of Richard MacLean & Associates, LLC

Organizations can now even buy 'off-the-rack' sustainability programs. But many companies seem to be deriving little value from their sustainability efforts. Even worse, in the rush to adopt prepackaged sustainability programs, corporate leaders may be failing to think about what sustainability really means for the future of their organizations.

This column offers some context on the growth of corporate sustainability programs- and suggests why companies should take a harder look at the strategic significance of sustainability issues.

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