Drom Fragrances Strengthens Customer Service with Standardized, Streamlined Global Product Compliance

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Courtesy of IHS

In 1911, Bruno Storp founded a small fragrance house in Germany called Drom Fragrances. Now, 100 years later, Drom is one of the world’s leading fragrance manufacturers – represented in 43 countries across Europe, the Americas, the Middle East, Asia and Australia – with production sites from New York to Guangzhou. To continue growing this global business, Drom makes it a top priority to not only comply with myriad regulations and standards but also provide customers with documentation and labeling so they can readily verify that its products are safe.

“Drom sells fragrances to thousands of companies around the world. We provide oils – including bases and solutions -- that are used to manufacture perfumes, cosmetics, personal care products, household goods and more,” said Stephan Krischke, Department Manager for IT and Process Management at Drom. ”Our focus is on serving those industry customers. We are responsible for providing the correct, up-to-date regulatory and safety information that they need to do business.”

In 2011, Drom’s leadership recognized that the company needed a better way to track and analyze massive quantities of data from across their global organization in order to ensure compliance across countless overlapping jurisdictions – from local employee safety regulations to international product mandates including Registration, Evaluation, Authorisation and Restriction of Chemicals (REACH) and Classification, Labelling and Packaging (CLP). In addition, Drom also needed to continue meeting the requirements of the International Fragrance Association (IFRA) Compliance Program, which requires “eco-labeling” and bans or restricts the use of 174 chemical substances in fragrance products.

“Demands from both regulators and customers are increasing. Our team was spending too much time and effort collecting product compliance and safety information using seven disparate systems across our different sites. We had to continually input and export data from each system in order to create one complete picture,” says Glen Currier, Data Manager at Drom. “We knew we needed one centralized, global system to standardize and streamline our work processes so we can ensure accuracy and lower operating costs.”

The Challenge

  • Ensure product compliance – with regulations and industry standards including REACH, CLP and IFRA – in 43 countries
  • Streamline regulatory and safety data management and documentation workflows
  • Provide customers with greater transparency into regulatory and safety information

The Solution

  • IHS Product Stewardship Solution powered by IHS Intelligent Authoring with managed regulatory content

The Results

  • Simplified data management and production of SDS documentation and labeling for Drom and thousands of industry customers
  • Consolidated 7 systems into 1 centralized, global system for product compliance data
  • Standardized material safety data – including chemical names, measures, calculations, conversions, etc. – and work processes
  • Saved 8 to 10 weeks (perhaps more) of work that would have been required to cleanse and transform material safety data
  • Developing interfaces with ERP to provide material safety data throughout supply chain
  • Proactively addressing future changes to product regulations/standards in order to maintain or expand access to markets

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