Millions of PC users around the globe first connected to the Internet with analog modems sold by a networking technology client. Realizing there is life beyond analog modems, the company wanted to convey a new image as the leading provider of Internet access and connectivity solutions for the home, small office/home office (SOHO) and the small- to medium-sized business (SMB) markets. G&S developed a program that positioned the “new” company in the minds of key product reviewers and editors, while establishing solid relationships for future efforts. Results included positive feature stories and reviews in the top media outlets.
Repositioning company to enter new markets #312 case study
Small lime works with big technology
Recently, KöhlerKalk in Northern Hesse commissioned a new kiln. Thanks to the rotary lobe compressors made by AERZEN, the plant manufactured by QualiCal counts among the most efficient solutions in its field. In Northern Hesse, they are calcining dolomite, a crystalline mineral mixture consisting of calcium carbonate and magnesium carbonate. This burnt lime is particularly suitable for the steel industry, as the magnesium in the dolomite, as an oxide (MgO), has a positive effect in steel production and...
Why does modern aeration technology make the treasurer happy?
The aerzen combined system provides optimum efficiencies at the wallau wastewater treatment plant The combination of different technologies for air conveying enablesoptimal energy use of oxygen for biological degradation processes in wastewater treatment plants. Concrete savings resulting from the use of AERZEN machines demonstrate this in practice at the Wallau plant. In 2016, the independent central Hessian wastewater association “Perfgebiet-Bad Laasphe” modernised its wastewater treatment...
Case study - REDWAVE XRF - State-of-the-art technology for ore mining
Here, ore mining began in the fourth century - a date which is supported by remains of melting furnaces found in the small Styrian town called Eisenerz (the German word for iron ore). The name could not be more characteristic. The reddish terraces of the Erzberg, the largest open cast mine of Central Europe and, at the same time, the largest siderite deposit worldwide, are widely visible.It is estimated that since the beginning of the records, about 255 million tons of iron ore have been mined. The annual hewing...
Econo-Pak`s Compact Case Packer Uses the Latest Adhesive Technology
One of many OEMs to opt for the innovative ProBlue Liberty hot melt application system from Nordson recently is Econo-Pak GmbH. With headquarters at Flonheim in the German state of Rheinland-Palatinate, the specialist for various types of end-of-line packaging machines recently exhibited a version of its new generation of case packers in combination with an especially powerful model of the tankless melter series at FachPack 2016. The system presented in Nuremberg, which was installed several weeks ago by a large...
Kiverco Completes Another Complex Project for a Major UK Customer
The customer Tom White Waste Ltd was formed in 1981, when Tom White found it difficult to obtain waste management services for his other businesses and decided to start his own waste management operation. Since then, the business has grown hugely and in 1988, Tom’s sons Ian and Paul joined the business and today, they run the company as joint managing directors. Tom White Waste operates in the Commercial, Industrial and domestic market sectors and covers an area of 30 miles radius from their state of the...