AME Trade Ltd – Africa and Middle East Trade Ltd

Our business to business events provide vital practical information for companies looking to diversify and realign their business strategies to keep up with fast-moving global trends. Through sector specific and country focused events, we are now one of the leading providers of strategic business intelligence for the African, Middle Eastern and South American regions. Our services include bespoke conferences, trade exhibitions, training workshops and networking functions.

Company details

Unit 408, United House, 39 – 41 North Rd , London , N7 9DP United Kingdom

Locations Served

Business Type:
Event organizer
Industry Type:
Market Focus:
Internationally (various countries)

What sets us apart?

Our knowledge and experience of organising events in developing countries is second to none. We possess more than 16 years of working experience in over 30 African, Middle Eastern and South American countries, and understand and respect the individual needs of our partners in each one. We are in a unique position to boost our clients’ corporate image in new markets, as well as attract notable keynote speakers.

Most of our events are organised in association with government ministries and other institutional partners, meaning we can guarantee the participation of high-level delegations. We have also developed strong relationships with important private sector players who return to support our events year after year, ensuring multi-layered networking opportunities. We are well attuned to relevant local and international media for the effective promotion of our events.

Who are our partners?

AME Trade cooperates with local public and private sector organisations and have a portfolio of international clients including some of the world’s leading brand names. We work with governments, corporate players, financial institutions, technology solution providers, legal advisers, service companies, trade associations, development organisations and others.

Our Values

  • We are dedicated to the growing potential of the African and South American markets
  • We promote and utilise local content in the countries where we work
  • Our clients’ needs comes first
  • We create growth through continuous improvement
  • We strive for excellence in all of our endeavours


AME Trade creates linkages between stakeholders in high growth sectors in emerging markets including:

  • Mining
  • Oil & gas
  • Energy
  • Infrastructure
  • Financing
  • Building
  • Construction
  • Beauty

We also produce cross-sectoral events focusing on issues such as Corporate Social Responsibility and Public Private Partnerships.

As well as promoting business opportunities, we are dedicated to assisting those most in need.
We are committed to improving livelihoods in our countries of operation and actively promote value addition and local content. Where possible, we source all of our materials and service providers in-country.
Many of our events feature partnerships with local charities and associations which match our ethos and values, increasing coverage for their endeavours within the business community. We are particularly committed to supporting educational development, and provide students with the opportunity to attend our events in order to gain valuable exposure to potential employers.

AME Trade supports the Ebola Crisis Fund
The Ebola Crisis Fund seeks to raise US $1,000,000 over the next three months as an immediate response to stopping the spread of the deadly Ebola virus. As donations are received, the Fund will fast-track support to vetted organisations in Sierra Leone, Liberia, Guinea and Nigeria. Funding will also be provided to other organisations in surrounding countries to proactively address the Ebola crisis. Organisations will be measured against agreed upon benchmarks and funding will be overseen by in-country personnel, ensuring accountability.

What sets us apart from our competitors?


AME Trade events gather a varied audience from both the international and domestic private and public sectors, from large-scale companies to SMEs. This results in an all-encompassing debate and multi-layered networking opportunities.


Our conference programmes draw from the knowledge and experience of our expert producers, creating an exciting mixture of themes which are relevant to both the international and local markets. We carefully vet our speakers to avoid banal corporate presentations.


We have organised the first international events in some of our countries of operation. This includes the first ever country focused mining, energy and oil & gas events in Liberia, Mauritania, Mozambique, Republic of Congo, Senegal, Tanzania, Uganda and Zambia.

International quality, wherever we are

We organise many of our events in countries which present logistical challenges. Our aim is to ensure that we always achieve international quality service standards. We facilitate your business trip before, during and after the event.

Post-event analysis

We firmly believe that the event is not over on the last day! We provide our clients with a post-show report, to help them follow up their business leads and evaluation beyond the dates of the event.

Local content and empathy

We always use local suppliers and services where possible. At the same time our events are not restricted to the conference venue. We believe it is important to organise social events, technical and touristic excursions, allowing our clients to gain a better understanding of the cultural complexities of the countries they visit.


Our events are promoted internationally, regionally and locally on the internet, printed press, radio and television. We have an extensive network of media partners and guarantee that you will meet the relevant audience to your business.


We have local offices in many of our countries of operation, resulting in the expansion and improvement of our in-country services and network.