Pure Technologies - a Xylem brand

Pure Technologies - a Xylem brand

Pure Technologies is a world leader in the development and application of innovative technologies for inspection, monitoring and management of critical infrastructure. Pure’s expertise and technologies are being used around the world to help utility operators mitigate the impact of deterioration and maximize capital budgets for rehabilitation and replacement programs. Throughout our history, we have developed a suite of patented technology solutions that help infrastructure owners manage their assets; we can now assess, monitor and manage water and wastewater pipelines, bridges and structures, and oil and gas pipelines. Through the implementation of these solutions, infrastructure owners around the world have successfully deferred the cost of replacement while safely renewing their most critical assets.

Company details

300, 705 - 11th Avenue S.W. , Calgary , Alberta T2R 0E3 Canada
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Business Type:
Industry Type:
Leak Detection
Market Focus:
Globally (various continents)
Year Founded:
$10,000,000 US - $100,000,000 US


Our Story

We often get asked what exactly we do. At Pure, this question isn’t as simple as it sounds. Born from the single idea of monitoring the integrity of bridges and structures, the Company has evolved into something much more complex, addressing many more critical infrastructure needs. We think this is exciting

In the beginning, our plan was to prevent critical bridges and large structures from failing using remote monitoring technology. While this work is important and remains a key part of our business, ourfounders understood that the need for critical infrastructure solutions expanded well beyond bridges and structures – it actually went underground.

Looming beneath our communities are many thousands of miles of water and wastewater pipes that are getting old and starting to break down. Some were even installed in the 1800s. Though these pipes come in many materials and sizes, their commonality is that they provide critical services that we all use every day, but often take for granted.

For decades, owners of critical water and wastewater pipelines didn’t have a reliable way to assess the condition of their assets to figure out where and when they would break. So we decided that the best way to understand a pipe was to get inside it.

In 1997, we installed our patented remote monitoring solution in large-diameter concrete pipelines to identify events that were a precursor to failure. This solution represented a major step in the pipeline management industry; for the first time, operators could identify at-risk pipes before they ruptured.

Since then, we have continued to push our research and development efforts to produce solutions that manage risk and respond to industry needs. We are a company of innovative people and ideas and we are continuously motivated to develop the best methods of managing infrastructure.

Using our suite of innovative solutions, we can now assess, monitor and manage a variety of pipe materials that transport water, wastewater and oil and gas. We also continue to provide support to the industry that built us – bridges and structures.

As we continue to evolve, our original goal will remain the same – we want to understand how critical infrastructure behaves and provide our clients with solutions that allow them to do the same.

By continuing to challenge the status quo, we are confident that we can continue to learn more about critical infrastructure. This will help build a sustainable future, while providing our clients with actionable information that delivers high return on investment.

1993 - Pure begins business as ‘Sextant Enterprise Corporation’, a part-time company looking at acoustic sensors to detect physical changes in building and bridge structures.


At Pure, our approach has always been to foster creativity and innovation; we are fueled by a thirst for more knowledge about how critical infrastructure behaves.

Since inception, we have thought about innovative ways to assess infrastructure that is difficult to inspect. Growing challenges in the water, wastewater, and oil and gas pipeline industries, as well as a worldwide need for effective solutions, have pushed our research and development efforts to provide the best solutions available. This has allowed us to continuously develop new solutions that meet these challenges and provide our clients with information they can use.

Today, we have a world-class technology portfolio geared primarily toward the pipeline inspection market. We have over 80 patents or patents pending worldwide and are continuing to develop even more.

Going forward, our commitment to research and development will remain a cornerstone of our business. We want to continue providing owners of critical infrastructure with solutions that deliver actionable results and meet their specific challenges.


Since our inception, Pure has experienced significant growth that has allowed us to work in a variety of industries. Throughout our history, we have seen the following trends that have helped guide our success.


At Pure, we work to protect the critical infrastructure necessary for everyday life.


To be the world leader in providing owners of critical infrastructure, and their communities, with sustainable solutions to reduce asset deterioration and failure.


Flexibility – We are agile and provide opportunities for people to follow their passions and excel; we react quickly to opportunities as they arise; we empower our people to take on new challenges and harness their creativity while developing their skills.

Innovation – We take pride in being disruptive and challenging the status quo; we want to be the best at developing and delivering solutions for underground asset management, collaborating with each other to foster innovation.

Respect – We demonstrate respect in all aspects of our business – for our people, our clients, our competitors, and the environment; we expect and reinforce ethical behaviour in how we operate, as well as promoting the concept and benefits of shared values within the communities in which we work.

Excellence – We encourage excellence in everything we do; from delivering data-driven, actionable results for our clients to ensuring a safe work environment for everyone, we are passionate about being the best at what we do.