Spintelligent (Pty) Ltd - part of Clarion Events

17th Annual African Utility Week 2017

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The 17th annual African Utility Week is the only global meeting place, conference and trade exhibition for African power and water utility professionals and offers a unique networking opportunity for engineers, stakeholders and solution providers alike.

Event Type:
Conference/Seminar
Date:
May 16-18, 2017
Venue:
Cape Town International Convention Centre (CTICC)
Location:
Cape Town , South Africa

Exhibition - 250 exhibitors on 12,000sqm

This market leading trade exhibition is the first port of call for senior decision makers from utilities, governments, large power users, IPPs, consultants, contractors and regulators to source the latest solutions or to meet new clients and suppliers. Participating as an exhibitor will enable you to make crucial contacts within the African power and water industry, enter new markets and widen your network. See current list of exhibitors

Conference - 1200 delegates 

If challenges around power generation, T&D, metering, clean energy, finance, reliability, water supply or energy efficiency are keeping you awake at night, African Utility Week will be the right place to find suitable solutions, best practices and case studies from around the world. 

Networking - 6000 attendees, unlimited networking opportunities

The 3-day exhibition means more engagement time between delegates, visitors and exhibitors. A more engaging exhibition floor with product demonstrations, workshops, cocktail functions, free refreshments and meeting lounges will create business opportunities for our attendees.

Any company with an interest in Africa’s power and water industry cannot afford to miss this event. South African utility Eskom and the Ministries of Energy and Water Affairs as well as local municipalities such as Johannesburg's City Power and the City of Cape Town have been key event partners for many years. Large African utilities such as Tanesco, SNEL, Senelec, UEGCL, KenGen, TCN, ZESCO, NamPower and many more are regular visitors.

Book your exhibition space – grow your client list

Exhibitions and events play a vital role in your marketing mix: They are dynamic, cost-effective and unique, enabling visitors to engage with you and feel, see, touch and try your products - things that traditional advertising doesn’t allow.

Exhibitions are amongst the most powerful marketing tools available to companies today. There are two basic reasons for participating in either a trade or a consumer exhibition:

  1. To inform the marketplace of your product or service
  2. To increase sales and find new buyers for your products or services

“Africa Utility Week was a great success for Lucy Electric SA. It is the first time we have taken an enquiry and received an order at any conference and to make things better it was from an African neighbouring country!”
Rick St.John, Regional Director, Lucy Switchgear

Exhibitions and events play a vital role in your marketing mix: They are dynamic, cost-effective and unique, enabling visitors to engage with you and feel, see, touch and try your products - things that traditional advertising doesn’t allow.

Exhibitions are amongst the most powerful marketing tools available to companies today. There are two basic reasons for participating in either a trade or a consumer exhibition:

  1. To inform the marketplace of your product or service
  2. To increase sales and find new buyers for your products or services

“Africa Utility Week was a great success for Lucy Electric SA. It is the first time we have taken an enquiry and received an order at any conference and to make things better it was from an African neighbouring country!”
Rick St.John, Regional Director, Lucy Switchgear

Other major benefits

  • Close business: Trade shows deliver qualified buyers with real purchasing power and people that often can't be reached by sales reps in the field.
  • Face-to-face meetings: Validate purchasing decisions by meeting your customers and confirming your deal with a handshake.
  • Demonstrate products & services: Live demonstrations will captivate the attention of the visitors and help you demonstrate the capabilities of your technology.
  • Gain market intelligence: Receive market feedback first-hand and establish if your products and services meet the requirements of the industry.
  • Educate attending industry professionals: If you have a new technology or business solution that needs explaining, what better way than face-to-face at an exhibition?
  • Maintain market share: Ensure your current or potential customers are aware of your brands, products or services. Also stay abreast of your industry's needs going forward, as their needs may have developed.
  • Meet & entertain loyal customers: Make appointments ahead of the show with your VIP customers and give them a first-hand opportunity to see and discuss your new product lines.
  • Generate leads & build a qualified database: Not everyone will be an immediate sale, however there's a great chance they'll be looking for solutions in the future. Take the opportunity to build a database of new potential prospects providing leads for your sales force.

Contact us today to discuss taking an exhibition space. With spaces available to fit any budget, we can ensure you don't miss out on the opportunity to showcase at Africa's leading power and water utilities exhibition.

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