100,000 Tonnes Milestone Inspires Electronics Recycling Movement in Ontario

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Source: Marketwire

Ontarians encouraged to take the #Ecyclepledge to support a cleaner and greener future

TORONTO, ONTARIO -- (Marketwire) -- 05/29/12 -- Editors note: There are two photos and one video associated with this press release.

A milestone in electronics recycling was announced today in Ontario. Since April 2009, more than 100,000 tonnes of electronic waste have been collected, recycled and successfully diverted from landfill across the province. To put this number into context, imagine 12,222 tractor-trailer loads of out-of-use electronics parked end-to-end from downtown Toronto past Kingston.

'Today's announcement is about thanking Ontarians, including our service providers and network partners, for their role in surpassing the 100,000 tonnes collection milestone,' says Jonathan Spencer, Executive Director, Ontario Electronic Stewardship (OES). 'Electronic waste contains harmful materials like lead, cadmium and mercury that do not belong in our water ways or ecosystems. We should be proud; Ontarians are taking action by visiting approved drop-off sites or depots in their communities. Our goal is to further this momentum in an effort to build a cleaner, greener Ontario.'

The rapid pace of technological innovation is making our gadgets smarter, smaller and sleeker than ever before. It also means that with more options available to us, our consumption of electronics and the rate at which we upgrade them have increased. In fact, research suggests nine in 10 Ontarians have at least one out-of-use electronic item and almost half have six or more(1).

'As we purchase the latest and greatest tech gadgets, we should also think about what to do with the products we're replacing,' says technology expert Amber Mac. 'If you live in Ontario and use electronics go to recycleyourelectronics.ca/ecyclepledge to view a cool infographic that tells our e-waste story. Here you can sign the E-Cycle Pledge and join the movement to be part of the next 100,000 tonnes milestone.'

To help spread the word and encourage Ontarians to sign the E-Cycle Pledge, the RecycleYourElectronics.ca events team is touring across southeast Ontario, visiting elementary and high schools, as well as commercial, retail and municipal centres. The tour will start out in Toronto, and go to Bowmanville, Orono, Newcastle, Peterborough, Havelock, Norwood, Madoc, Smiths Falls, Stittsville, Nepean, Kemptville, Brockville, Kingston, Napanee, Belleville, Trenton and Perth.

To learn more and to locate a free OES approved drop-off site near you, visit www.recycleyourelectronics.ca.

About Ontario Electronic Stewardship

Ontario Electronic Stewardship (OES), a not-for-profit industry organization, oversees the responsible reuse and recycling of end-of-life electronics. OES offers a convenient, secure and no-charge way for Ontario residents and businesses to recycle electronics. This program is helping to create a cleaner environmental future for Ontarians.

For the full list of 44 accepted items and to find a collection site near you, visit www.recycleyourelectronics.ca.

(1) Pollara March 2011 foundational consumer research

To view the photos associated with this press release, please visit the following links:

http://media3.marketwire.com/docs/ecycle_pledge.bmp

http://www.marketwire.com/library/20120525-ewaste800.jpg

To view the video associated with this press release, please visit the following link:

http://www.youtube.com/watch?v=lLyURTDb50g

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Contacts:
Media Contact:
Michelle Lewis
416-645-8181
michelle.lewis@fleishman.ca

OES Program Contact:
Sandra Pakosh
416-380-4545, X203
spakosh@ontarioelectronicstewardship.ca

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