This month, millions of holiday travelers are being encouraged to Think.Eat.Save. and reduce their foodprint during their end-of-the-year festivities, as the amount of food wasted jumps sharply and some 900 million people around the world continue to go hungry.
Major airports across the United States will be featuring the joint UNEP/FAO food waste campaign in the form of a new Public Service Announcement, which asks viewers to be more thoughtful about their holiday consumption and waste.
The PSA, featuring food items being dropped off the end of a conveyer belt unconsumed, will be run as part of CNN's airport programming throughout the month of December. It will be shown in between news and feature stories on screens in airport gates and lounges.
Think.Eat.Save. is particularly poignant during the holiday months, as research has shown that food wastage goes up significantly at the end of the year.
In the United States for example, an extra 5 million tons of household waste is generated each year between Thanksgiving and New Year's, by some estimates, including three times as much food waste as at other times of the year.
This wastage all contributes to the estimated 1.3 billion tonnes of food - or one third of all food production worldwide - that is wasted annually.
Airports, through which millions of travelers pass during the holiday season, are an especially appropriate venue for the Think.Eat.Save. campaign due to their large number of food and retail stores. Travelers viewing the PSA can consider their consumption patterns in the context of everything from airline peanuts to holiday turkeys.
To view the PSA, please visit: http://www.youtube.com/watch?v=iqU2ekQBwHA&list=PLzCOBEi4fAS9vg0w0d0acy7eivhGzY0qF
To find out more about the Think.Eat.Save. campaign, visit: http://www.thinkeatsave.org/
For more information, contact: UNEP News Desk, email@example.com