Are online, interactive reports the future of CSR?
Is it true, as suggested in a recent Greenbiz.com article, that interactive, online sustainability, CSR, and integrated reporting is the wave of the future?
In her fine analysis of what makes a CSR report great, strategic environment consultant Deborah Fleisher makes the case for easy-to-find and engaging CSR reports and argues the best venue for reports is an online, interactive format.
Symantec, which might be the best example of this approach, has practically devoted an entire website to its CSR report. It is an attractive, interactive, and eminently readable online report that actually makes reviewing a CSR report…fun.