AT&T Business Solutions: enterprise strategy review

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AT&T Business Solutions: enterprise strategy review

During 2009–10, AT&T has continued to increase its global capabilities in its major regions of operation with network services, advanced services, and support to address MNC requirements. There has been some realignment in its customer-facing organization for MNCs outside the US, but the focus remains on its key US-based MNCs and tier-1 global MNCs in the rest of the world.

Table Of Contents

Executive summary 
In a nutshell
Ovum view
Key messages
Market position
Strategic objectives
Business focus
Key changes in the global organization
AT&T mobilizes everything
Financial highlights
Products and services
Global network
Global service portfolio
“One AT&T” program
Converged services
Unified communication & collaboration – AT&T Connect
Unified communication & collaboration – telepresence
AT&T in the cloud
Global data centers
Mobility
Global Mobility Management
Enterprise mobility group
M2M program
Pace of transformation
Commercial performance
Customer service strategy
PMI-certified program managers
VizGems – infrastructure network management operations support system
Alliances
AT&T’s Cisco supplier relationship
AT&T–IBM joint marketing offer
Global network partners
Contracts: significant customer wins
Strategic evaluation
Where is AT&T heading?

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