CSRwire - Corporate Social Responsibility Newswire

AT&T launches `Eco App` on the app store


AT&T today announced the availability of Eco App on the App Store, helping youth more easily connect with initiatives aimed at minimizing our environmental impact in local communities nationwide. The app, available for iPhone and iPod touch, also supports AT&T's broader initiative - the 'One Million Eco Challenge' - a program designed to drive greater environmental awareness among youth and to encourage more energy-efficient practices every day.

The Eco App offers features that enable users to:

  • Locate recycling facilities in their local area
  • Better understand the environmental benefits of paperless billing
  • Securely contribute funding to the Arbor Day Foundation, which will plant a tree in the contributor's honor
  • Receive tips and updates on local events focused on our environment

Find the Nearest Recycler
Powered by 1800recycling.com, the Eco App Recycling Center Directory offers a simple way to locate the nearest recycling center. From the app's home page, users type in their zip code or select their city, and choose the category and items they want to recycle. The directory automatically provides the closest recycling location in the directory. Locations may recycle plastic, paper, electronics, glass, metal, automotive, household, yard and other materials.

Donate to Reforestation and Watch it Grow
Working with the Arbor Day Foundation, AT&T will have a tree planted for every customer who opts-in to paperless billing in 2010 - up to 1 million trees this year. To measure progress toward this goal, the app's 'Counter' view provides a look at how each download impacts AT&T's ongoing eco challenge - and how simple it is for teens and parents to opt-in to the paperless billing promotion with the Arbor Day Foundation.

In addition, the 'Donation' tab allows users to make secure, credit card-based donations to the Arbor Day Foundation, which will plant trees based on the amount donated. Individual contributions may also be shared via Facebook and Twitter, according to the donor's preference.

Stay in the Know with Eco
Eco App provides bi-monthly updates, event details and other informative push notifications to share environmental tips and announcements. The tips are provided by the Arbor Day Foundation and AT&T, and include facts, ideas, and information about reforestation that teens can share with their friends.

The app is available for free from the App Store on iPhone and iPod touch or at www.itunes.com/appstore/.

Launched for Earth Day 2010, AT&T's 'One Million Eco Challenge,' is a year-long program designed to engage one million youth around everyday initiatives to help minimize our impact on the environment, including: recycling wireless phones, switching to paperless billing and using products like the AT&T ZERO Charger to conserve energy.

AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About AT&T
AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE® magazine.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.Facebook.com/ATTSmallBiz to discover more about our small business services.

2010 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

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