Waste Advantage Magazine Media Planner 2012

Waste Advantage Magazine is a publication that focuses on the solid waste management and recycling industries, reaching more than 25,000 professionals—public and private hauling companies, demolition contractors, scrap dealers, recyclers, landfill operators, transfer stations and more—in thousands of municipalities throughout North America.Entering our third year of publication, Waste Advantage Magazine continues to take its content quality to the next level. As an efficient and timely vehicle for our advertisers to get their message to the appropriate audience, Waste Advantage Magazine’s editorial provides the most up-to-date information available within the waste and recycling industries—issues, standards, regulations, profiles, product highlights and more—while combining an excellent market-place and reasonable pricing. In addition, because Waste Advantage Magazine’s Recycle, Transfer Stations and Landfills (R/T/L) section is a very important part of our readership, we recently added timely, relevant editorial to this section, providing our R/T/L professionals with the useful information that they need when making that important purchasing decision, while bringing more readers to your ad and product/service information. By making this important move, Waste Advantage Magazine, now offers something for all of our readers, making it a well-rounded publication that showcases all aspects of the waste and recycling industries.Waste Advantage Magazine’s Web site—www.wasteadvantagemag.com—is the place to be when looking for instant access to company information as well as links to important resources, events, articles and more. On our recently expanded Web site, readers can get even more information and resources, including our online MarketPlace, where visitors can click on subject categories to find out who is offer-ing what in the industry. Visit www.wasteadvantagemag.com and plan to get your information to the audience you want to reach. The waste and recycling industries continue to grow and evolve and so has Waste Advantage Magazine. Results are what is needed to survive. A publication different than the rest, Waste Advantage Magazine now focuses on all aspects of the waste and recycling industries while still providing the best of both worlds—quality content and informative ads. Offering numerous resources in one place, Waste Advantage Magazine truly is a one-stop-shop publica-tion, bringing readers and advertisers together by highlighting the equipment, product and services needed. It is the biggest bang for your buck—read on and you will find out why.Waste Advantage Magazine reaches Solid Waste Professionals, Recycling Centers, Landfills and Transfer Stations in the United States and Canada. Waste Advantage Magazine is sent to 25,000 readers via mail and 13,500 digital copies via e-mail every month. Waste Advantage Magazine readers are 100% qualified via written, verbal or Internet-requested from the recipient.Private Sector Waste HaulersPublic Sector Waste HaulersRecycling Centers, Transfer Stations, LandfillsEngineering, Consulting FirmsManufacturers/DistributorsLegal, Finanical, Insurance Firms, Other51%53%13%17%6%6%3%2%17%24%3%3%2%General/Corporate ManagementGovernment LeadersField PersonnelOperations ManagerEngineering/ConsultantsSales/MarketingOtherOur ReadersPrivate Sector Waste HaulersPublic Sector Waste HaulersRecycling Centers, Transfer Stations, LandfillsEngineering, Consulting FirmsManufacturers/DistributorsLegal, Finanical, Insurance Firms, Other51%53%13%17%6%6%3%2%17%24%3%3%2%General/Corporate ManagementGovernment LeadersField PersonnelOperations ManagerEngineering/ConsultantsSales/MarketingOther2012 Editorial Calendar Editorial Spotlight Editorial Focus R/T/L Highlights January • Private Hauler • Truck Equipment • Recycling Equipment/Services • Alternative FuelsFebruary • Recycler • Containers • Landfill Equipment/Services • Compactors SWANA’s Thinking Outside the Blue Box February 8 - 9; Austin, TXMarch • Municipal Hauler • Route Optimization • Transfer Station Equipment/ • Engines Services • Industry Trends: Waste-to-Energy SWANA’s Landfill Gas Symposium March 19 - 22; Orlando, FLMid-America Trucking Show March 22 - 24; Louisville, KYApril WASTE EXPO 2012 May 1 - 3; Las Vegas, NVMay • Landfill • Siting • Recycling Equipment/Services • Safety June • Private Hauler • Software • Landfill Equipment/Services • Tires • Industry Trends: RegulationsJuly • Recycler • Balers • Transfer Station Equipment/ • Shredders Services August WASTECON 2012 August 14 - 17; Washington, DCSeptember • Landfill • Single Stream Recycling • Recycling Equipment/Services • Truck/Equipment Maintenance • Industry Trends: SafetyOctober • Private Hauler • Parts • Landfill Equipment/Services • Trailers November • Recycler • Truck Bodies • Transfer Station Equipment/ • Landfill Gas Management ServicesCanadian Waste and Recycling ExpoDecember • Transfer Station • YEAR IN REVIEW • YEAR IN REVIEW In Every Issue: Industry News • Products/Services • Events • Standards and Regulations • Products/MarketplaceIn Every R/T/L Section: Statistics • Short Tips • Products/Services Information2012 Advertising RatesEditorial Ad Rates 12X 6X 3XFull Page $1,950 $2,150 $2,250Half Page $1,075 $1,150 $1,225Third Page $800 $850 $900Quarter Page $625 $675 $725MarketPlace Ad Rate 12X 6X 3XFull Page $800 $875 $925Half Page $450 $500 $550Third Page $325 $375 $400Quarter Page $250 $300 $350Sixth of a Page $195 $225 $250Classified Ad Rates1" x 1" Block $60 1 Color $5.00Premium Postions Rates Inside Front Cover (page 2) $2,250Page 3 $2,150Opposite Editor’s Note $2,100Opposite TOC $2,100Inside Back Cover $2,150Opposite Inside Back Cover $1,200Inside Back Spread $3,700Back Cover $2,500Marketplace Insert CALL FOR PRICINGInsert/Outserts CALL FOR PRICING All Marketplace and RTL ad rates are 4-color.Web Site RatesButtons $150 Banners $250Link in Digital Publication $200Web Video $500Web Product Release $500Web Tip of the Month $500Web Poll $500Web site prices are per month net.Trim Size: 9" x 10.875" Ad SpecificationsPage Unit Wide HighStandard Page 7.75" x 9.625"Standard Page Bleed 9.25" x 11.125"Standard Spread Bleed 18.25" x 11.125"Vertical 1/2 4.875" x 9.625"Horizontal 1/2 7.75" x 4.75"Island 1/2 4.75" x 7.75"Square 1/3 4.75" x 4.75"Vertical 1/3 2.375" x 10"1/4 Page 3.625" x 4.75"1/6 Page 2.375" x 4.75"Issue Close Date Material Due Date January 12/9/11 12/16/11February 1/6/12 1/13/12March 2/3/12 2/10/12 April 3/2/12 3/9/12May 4/4/12 4/11/12June 5/4/12 5/11/12 July 6/1/12 6/8/12August 7/6/12 7/13/12September 8/3/12 8/10/12October 9/7/12 9/14/12November 10/5/12 10/12/12December 11/2/12 11/9/12Web Site SizesButton: 183 W X 91 H Pixels Banner: 80 W X 95 H PixelsWeb Product Requirements: Max. 50 word limit • Web link address • photo (optional)Contact Information:PublisherGary Orfe (267) 261-6072 gary@wasteadvantagemag.comSales Manager Noreen Cocron (267) 864-7701 (800) 358-2873 x1 noreen@wasteadvantagemag.comSalesMarcus Rubio (267) 261-0835 (800) 358-2873 x3 marcus@wasteadvantagemag.comEditorial Angelina Ruiz (800) 358-2873 x7 angelina@wasteadvantagemag.com Circulation Michelle Keyte (800) 358-2873 x6 michelle@wasteadvantagemag.com ProductionHeidi Jensen(800) 358-2873 x8 heidi@wasteadvantagemag.comWebmasterBrian Stasik(800) 358-2873 brian@wasteadvantagemag.comFile submission ftphttp://public.me.com.hjensen2File submission e-mail heidi@wasteadvantagemag.comPhotos courtesy of Bakers Waste Equipment and Carolina Environmental Systems.RTL Ad Rate 12X 6X 3XFull Page $1,150 $1,250 $1,350Half Page $750 $825 $900Third Page $550 $600 $650Quarter Page $450 $500 $550All ads are net price. Agencies add 15% commission.