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IAM - Model RealCount -People Counting System
RealCount People is an important practice for understanding the number of consumers coming into your shop as well as the areas they visit most. Traffic visits the shop through various marketing activity and motives, tracking them and evaluating conversions have become the most important metric in 21st century brick-and-mortar retail management tasks. Visitor counting numbers combined with sales figures reflect the most basic and beneficial KPI, namely conversion rate, in order to evaluate the performance of stores. An active people counting system can deliver the data needed to better assist shoppers and grow retail business. IAM RealCount Iot based technology & reporting system offers the most advanced analytic technology in the market. Our people counting solution is based on most advanced 3D IR Technology, called Real Count Device. We provide best-in-class effective counting data & analytics solutions assisted with the customized reporting interface.
- Get counts of visitors, conversion rate of visitors to buyers
- Automated footfall helps avoid fraudulent data
- Systematic analytics offers insights of retail conversion, the most crucial metric for retailers
- Employee incentives, communication strategy, financials can be decided based on footfall vs conversion metrics
- Effective store management can take place includes breaks, working hours of staff
- Easy to map the success of marketing or advertising activities inside and outside stores
- Footfall counters (daily/weekly/monthly) make it easy for decision making in order to increase sales
- Easy to keep a track on multiple stores to understand the profitability or decline in business
- Learn so that you can implement these strategies across the board and build profits
COVID-19 has left no aspect of our lives untouched; undoubtedly, many of our habits and customs will have to change before society can resume partaking in regular activities again. With businesses and employees eager to start the economic recovery process, a strategic return to the workplace is necessary. An emphasis on improved hygiene and the ability to facilitate social distancing will be a huge deciding factor for employees who may feel a little unsettled about the prospect of returning to a busy office.
With the help of IAM RealCount technology and occupancy people counting sensors, you can gain access to real-time data so that you can make better decisions for the management of your building under the new guidelines.
Our REALCOUNT DEVICE uses the most advanced 3D IR IOT based Technology with integrated Wi-Fi and Bluetooth support to accurately observe and extract useful information about shoppers entering and exiting each store, in different types of spaces & light. Visual information is managed inside the sensors by our neural networks. The resulting real-time data is wirelessly transmitted to our cloud application for storage and analytics or accessed in real-time through IAM software. Get deep understandings into your retail operations and marketing initiatives and grow a comprehensive understanding of customer behaviour and interaction within your stores.
- High precision of detection - 98% + Accuracy
- The embedded device with built-in analytics
- Differentiates adult, child & group sizes
- People and object detection differentiator
- Cloud server with local storage
- POE powered & compatible in every light condition
- Camera for scheduled verification video
- LED for easy debugging at store level
- Visitor Counters & exit footfall
- Occupancy counting possible
- RealCount Device always placed at every entry & exit location of the store.
- The unit gets installed at the entrance ceiling just above the EAS antenna.
- It requires a minimum of 3 meters to Maximum 5-meters height from ground level.