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Consulting Services
The range of services of Consulting: In addition to its core business - the realization of its own events and congresses as well as marketing its two exhibition grounds - Messe Berlin is now also strengthening its focus on the area of Consulting. For the first time, this new Messe Berlin service segment makes our concentrated trade fair competence accessible to external organizers as well. This includes not only strategic consulting for event development and planning but also business development, marketing and press relations, organization and administration and operative implementation.
National Focus
On the national level we focus specifically on associations, trade fair organizers, companies, but also clubs which like to places fairs or events in Germany, particularly in the capital.
International Focus
We advise international trade fair organizers who want to export well-established and successful events from their home country to Germany, with a special focus on those who would like to bring an event to Berlin. The requirement for successful geo-cloning is a pre-existing exhibition structure in the country of origin with at least 10% European participation.
Messe Berlin takes on the consulting for the event format and offers individual, customized solutions. Our own sales force conducts professional market analysis and our capable marketing consultants implement our customers’ industry-specific requirements. Experienced trade fair professionals coordinate and manage the processes relevant to the event. All technical and logistics-based customer requests are carried out by our flexible team which offers each customer complete, customized service.
We offer you everything from a single source: Consulting and market analysis, business development and marketing, organization and administration, and technical event services.
Messe Berlin takes on the consulting for your event format and offers customized solutions to your customers.
- Market analysis
- Translation
- Concept adaptation
- Databases
Messe Berlin acts as the supporting sales force and competent marketing consultant for the industry-specific requirements of your customers.
- Implementation planning
- Maintenance of databases
- Sales activities
- Media planning and implementation
- Campaign support
- PR activities
- Sponsor care
Experienced trade fair professionals coordinate and manage all processes relevant to your event.
- Complete operations planning
- Communication services
- Hall planning
- Exhibitor administration
- Side event planning
- Ticketing/Registration
- Research and selection of service providers/partners
- Visitor management
- Site management
- Surveys/Documentation
- Evaluation and detailed analysis
Customized implementation of technical and logistics-based customer requests by our flexible service team.
- Technical support
- Coordination with the building authorities, fire department, technical inspection authority (TÜV), health and safety commission, technical service providers, etc.
- Lighting and media technology
- Support services in the areas of security and logistics
- Cleaning and waste management
- CAD hall planning
- Graphics/design