Strategy Planning

`Strategy` can be defined as a long-term plan of action to achieve a specific goal. Strategic planning means working with the client to define that goal, identify issues, assess the resources available, measure community sentiment, provide counsel on a recommended course of action, and implement for success. Stakeholders who may hold varying interests and agendas must be considered and differences resolved. Normandeau`s public involvement team combines political savvy, deep knowledge of the communities we serve, technical expertise, and years of experience into a formidable strategic planning portfolio. Collaboration, respect for stakeholders, attention to detail, and rock-solid integrity are the hallmarks of our approach. We have applied this experience to large- and small-scale public projects and processes ranging from transportation and environmental assessment to community development.