Quarterback Online Tool
The quarterback is the playmaker and the head of the offensive on the playing field. That is exactly how the “Quarterback” online tool works when it comes to “cross-content production”, opening up a new dimension of communication with customers, media, partners and suppliers. Quarterback simplifies processes and enables greater added value. This online tool optimises processes and thus ultimately helps cut costs. Quarterback means “input one time, output x times”, and does so using a whole range of media channels (mobile, online, print).
You can use Quarterback to operate:
- Apps (smartphone / tablet)
- Internet (CMS, directories, content boxes, newsletters, etc.)
- Print (catalogues, directories, advertising materials)
The online tool also provides an interface to customers (order system, web shop), partners, suppliers or the print shop.
What`s more, Quarterback is "open to everything". Data can be imported or exported regardless of upstream system and source (connection to inventory management system, Excel / CSV, online registration)