Smart Retail
A contextual marketing platform to help you attract, acquire, and engage a clearly defined target audience.
Today, traditional brick & mortar Retailers are struggling and are asking themselves “How can I survive and provide the superior customer experience in a market where e-commerce businesses are thriving?” Traditional Retailers lack the solution that can engage and retain their customers. In the absence of any proven strategy, quality of service has deteriorated.
Softweb’s Smart Retail solution helps businesses analyze their corporate strategy and develop a full-fledged plan to attract customers to their store, connect them with products, and increase overall profitability.
- Attracting/retaining customers
- Reaching your target audience
- Understanding customer preferences
- Analyzing purchase history
- Customer feedback
- Strategic marketing plan
Retail
The new face of shopping
Brands
Maximize your branding potential
Venues
Engage and delight your visitors
- Smoother inventory management
- Personalization and localization
- Smart shelf technology
- Analyze customers shopping behaviors
- Reduce fraud and shrinkage
- Deliver just-in-time coupons and promotions