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Advanced Commercial Negotiation Training Courses

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Negotiation is not just about pre-award price agreements, it is a key competence required to develop new business opportunities and manage existing relationships. This 3 days course provides the essential strategies and skills that will help the participant to become a successful negotiator, that can add value to any business transaction.

  • Sales Personnel
  • Managers and Executives
  • Purchasing and Procurement professionals
  • Any ‘client facing’ Account Manager
  • Recognize and employ negotiation styles that bring success to any transaction
  • Understand their own behaviours and that of other people
  • Importance of having structure within the preparation and planning phase
  • Understand key factors in negotiating globally, including the importance of cultural characteristics
  • How to effectively negotiate
  • Commercial negotiations
  • Buyer position analysis
  • Seller position analysis
  • Market positioning
  • Negotiation tactics
  • Global markets
  • Body language and behavioural analysis