As the Company expanded into new areas of product development, it remained true to the approach that made it’s first product such a success. Eventually, the following criterion was formalized and applied to all R&D efforts:

New products should increase productivity relative to existing products;
New products should decrease maintenance relative to existing products;
New products should embody design considerations and/or advances in manufacturing methodology directed at reducing the cost of the product; and,
New R&D projects must show potential for securing intellectual protection.

By applying these principles, MBW has ensured that it’s products provide tangible benefits in terms of productivity, reduced maintenance and overall cost compared to less innovative suppliers. Today, this approach remains integral to MBW’s R&D effort and is readily seen in the majority of the company’s products. From vibratory plates, MBW went on to design percussion rammers. The 1970s also witnessed MBW’s entry into vibratory concrete screeds, powered concrete finishing equipment (trowels) and mortar-plaster mixers.

R&D and production dramatically increased after MBW moved into its new facility in 1971. After several expansions, MBW’s Slinger, WI plant now measures 95,000 square feet. Additionally, MBW operates a subsidiary, MBW Europe Ltd., in Bolton, England.

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