For decades, the name Schall has represented Germany’s most successful private trade fair organiser in the domain of specialist technical trade fairs as well as first class public exhibitions. Under the direction of company founder Paul Eberhard Schall, the Schall group gradually came into being from 1962. Today, it includes private trade fair company P. E. Schall GmbH & Co. KG based in the Baden-Württemberg town of Frickenhausen-Linsenhofen, Messe Sinsheim GmbH in Sinsheim and Pescha Media-Agentur
The pillars of the longstanding success are: a consistent market niche policy, constant readiness to innovate, and first class service for exhibitors and visitors alike.
The portfolio of the Baden-Württemberg based company founded in 1962 includes world-leading industry forums such as Control (international trade fair for quality assurance), Motek (international trade fair for Automation in production and assembly) and Blechexpo (international trade fair for sheet metal working) – all three in the location of Stuttgart. Equally firmly established and world-renowned are Fakuma, international trade fair for plastics processing in the location of Friedrichshafen, and Optatec, international trade fair for optical technologies, components and systems on the Frankfurt exhibition site. The success strategy of Chief Executive Paul Eberhard Schall, which has been tried and tested for decades, is based on market niches: future-oriented topics are developed into high quality special trade fairs, demonstrating the entire spectrum of a field over a manageable area: so-called, “Euro regional special trade fairs”. These are definitely in fashion among trade fair events today. The two world-leading trade fairs from Schall – Control and Motek – also developed out of former market niches. Subsidiary events for its topics now exist in other European countries and in Asia.