WWF International

One Planet Leaders Brochure

ONE PLANET LEADERStep forward tobeaThe Applied Sustainability Programme for Business Leaders and ExecutivesThe economic downturn is a stark reminder of theconsequences of living beyond our means, but itpales in comparison with the looming ecologicalcredit crunch. Our global footprint now exceeds theworld’s capacity to regenerate all the goods andservices we depend on by about 30%. If ourdemands on the planet continue at the same rate,by the mid-2030s we will need the equivalent of twoplanets to maintain our lifestyles.WWF’s One Planet Leaders Training Programme isdesigned for those who want to understand sustainabilityand ‘future-proof’ their business. It provides insights,pathways and tools to align business models withcurrent environmental, social and economic trends.The Programme will show that preserving our scarcenatural resources is entirely compatible with winningand maintaining customer value and trust. Simply put,it aims to catalyse transformational change towardssustainable business.One Planet Leaders reaches out to business leaders,policy-makers and individuals who want to makesignificant progress in mainstreaming sustainablepractices. There is still time to mitigate the worstimpacts of climate change, resource depletion,water scarcity, and the other challenges we face –but there is no time to lose. We need to act now ifwe are to build a better, more prosperous andwell-balanced society within the limits of the Earth’snatural resources.None of us can do this alone – which is why weinvite you to join us on the journey to build thebusinesses of the future. We invite you to become aOne Planet Leader.“2”OUR BIGGEST CHALLENGE THIS CENTURY IS TO TAKE AN IDEATHAT SEEMS ABSTRACT - SUSTAINABLE DEVELOPMENT - ANDTURN IT INTO A REALITY FOR ALL THE WORLD’S PEOPLES.Kofi Annan, UN Secretary General 1997-2006Join us on the journey towards a One Planet FutureCreating competitive advantageMany organisations and their leaders talk aboutsustainability, but how much do they know about it?Is it an integral part of the business? Is it addingcommercial value? In WWF’s view, a strategicapproach to sustainability will not only lead tobusiness innovation and value creation, but iscrucial to protect the fragile natural capital on whichall business is based. Drawing on our longexperience of solutions-driven partnerships withbusiness and industry around the world, we havedeveloped proven ways to mainstream sustainabilityinto core business practices, with far-reaching andpositive results.Transforming business practiceOne Planet Leaders is a flexible training Programmethat helps companies understand and exploit theopportunities of sustainability. By bringing togetherworld experts, the latest thinking and examples ofbest practice, the Programme helps you develop thevalues and business processes that characterisesustainable companies. One Planet Leaders is not a‘business as usual’ Programme; it is abouttransformation.Competency developmentBusiness is uniquely positioned to respond to thechallenges the planet faces. Indeed leadingcompanies have already identified sustainabilitycompetencies as a crucial part of the skill-setrequired for future success.One Planet Leaders has been created to supportthis emerging need, to nurture the ability to applythe sustainability imperative within a company, andto grow the network of skilled One Planet Leadersthat our world urgently needs.Who is the Programme for?If you are a leader who operates at a strategic leveland can drive change, One Planet Leaders is foryou. As a result of this Programme, you will be ableto lead, or work with, your business teams to createSustainability Action Plans relevant to your specificcontext.What is One Planet Leaders?Thomas Morant, Supply ChainDevelopment Manager,Nestlé‘‘’’The course really gave me a kick-start to workin the area of sustainability. Starting from anexcellent overview on the current thinking andleading on to how to apply sustainability andmake it an integral part of the business.3©WWF / ELMA OKIC ©WWF / ELMA OKICWhat does One Planet Leaders offer?Benefits to your organisationOne Planet Leaders will enable you to:• understand the implications of the environmental, socialand political pressures facing your business today;• spot and solve sustainability challenges and exploitfuture opportunities and threats;• foster innovation and build competitive advantage bystrategically integrating sustainability; and• lead the way for business and society to create asustainable economy together.Benefits to youOne Planet Leaders will enable you to:• reflect on the short - and long-term issues ofsustainability in the company of like-minded people;• improve your ability to successfully managechange in increasingly turbulent times;• become part of a powerful international networkof peers and experts; and• feel inspired and empowered to make necessarychanges within your organisation and beyond.Previous Programme contributorsOne Planet Leaders offers a unique opportunity to learn from the best brains in the worldof sustainability. Examples of previous contributors include:Mike Barry, Environmental Systems Manager, Marks & Spencer PLCProf Dr Michael Braungart, Co-founder, Cradle to Cradle DesignJenny Dawkins, Research Director and Head of Corporate Responsibility Research, Ipsos MORIAndrew Fisk, European Director of External Relations, Procter & GambleJo Fox, Head of The Bigger Picture, BSkyBAdam Freeman, Commercial Director, Guardian News & MediaAlastair McIntosh, Writer, Broadcaster and ActivistJan-Peter Onstwedder, Project Director, The London AccordTim Smit, Founder, The Eden ProjectFrancis Sullivan, Deputy Head of Group Corporate Sustainability, HSBCPeter Price Thomas, Associate, The Natural Step and Forum for the FuturePaul Turner, Head of Sustainable Development, LloydsTSB Wholesale Banking“ ”WE ARE FAR TOO MANY ON THIS PLANET FOR ‘BEING LESS BAD’ Prof. Dr. Michael Braungart4One Planet Leaders stimulates creative thinkingby focusing on debate, interaction and practicalsolutions. More than that, it also encourages andcreates fresh ideas and stretches organisationalvision. The aim is to challenge existing views,scale up ambition, and develop and implementpractical solutions that lead to sustainable,successful businesses.Programme features• Three two-day Workshops across three months,providing action-focused learning and opportunitiesto work towards personal and company objectives(see page 6).• Online access to Programme materials andmanagement tools to develop a concreteSustainability Action Plan for change within yourorganisation.• Tutor support and resources available for six months(between Workshops and 100 days afterwards) totailor learning and action to your specific situation.• Opportunity to build ‘One Planet Teams’ in yourbusiness that also benefit from learning materials andtools to support your Action Plan.• Membership of the One Planet Leaders Community(see page 7).• Opportunity to gain an MSc accreditation.Working towards an MScParticipants who complete the full Programme can optto work towards a Postgraduate Certificate inSustainable Development from Exeter University in theUK. This option will achieve 60 credits – one third of aMasters degree – which can be completed throughdistance learning. For more details, including additionalcosts, go online to www.panda.org/business/training.New for 2009 – Access to specific WorkshopsIf you are unable to commit to the full Programme, feelthat only aspects of the Programme are directlyrelevant or prefer to spread the learning across anumber of your team, we also offer access to specificWorkshops.You can attend the Workshop or Workshops of yourchoice and enjoy 100-day access to resources andmembership of the One Planet Leaders Community.This allows a specific focus on the content mostrelevant to you and additional flexibility in sendingdifferent team members to different parts of theProgramme. This still offers the opportunity to registerfor additional Workshops at a later date.Please note that for Modular participants no tutorsupport is available after the Workshops, nor is accessto MSc accreditation.The One Planet Leaders learning approach5Helen Wright,Head of Environment,O2 UK‘‘’’Pushing the boundariesof traditional businessmodel thinking.©WWF / ELMA OKIC ©WWF / ELMA OKICThe Workshops (Accessed within the Full Programme or as separate Workshops)Sustainability andYour Business FutureWORKSHOP IBusiness Transformationfor SustainabilityWORKSHOP IICreating and CommunicatingChange for SustainabilityPutting Sustainabilityat the Heart of ChangeLevers and barriers for changeValues & EthicsCreating authenticand compelling changeDeveloping CorporateCompetenciesThe skills dimensionBecoming a Change AgentCommunicating sustainabilityinternally and externallyLeadership for SustainabilityNew business models and rolesFuture WorldsSurviving and shaping the futureDevelopingTransformational StrategyInnovation, Value Creationand Global Best PracticeThe Scale of the ChallengeKey environmental andsocial trendsBusiness Fundamentalsand DependenciesWhat does your business rely on?Critical Drivers, Risksand OpportunitiesDevelopingSustainability AmbitionVision, strategy and critical timelinesWORKSHOP IIIWorkshop I: Sustainability andYour Business FutureA full introduction to, and immersion in,the challenge of sustainability.Together we will explore the effects ofenvironmental and social trends on thefuture of your business. We willdevelop innovative responses that fityour particular organisation.Workshop II: BusinessTransformation for SustainabilityHow to future-proof your business. Weexamine insights, pathways, meaningsand tools that allow the developmentof business models which are alignedto, not at odds with, changingenvironmental and social conditions.Workshop III: Creating andCommunicating Change forSustainabilityHow to champion change across yourorganisation. We investigate the humandimension, the levers and obstacles tochange, and how to communicatesustainability credentials effectively.6After attending One Planet Leaders, you will be invited to join the One PlanetLeaders Community. This vibrant network of skilled, like-minded people isgaining hundreds of new, diverse members from around the world each year.The Community inspires, supports and challenges members to implementtransformational change in their organisations. It is a platform for exchangingbest practice and information-sharing, enabling you to further develop successful,sustainable business strategies. It also nurtures and expands the personalnetworks and friendships that emerge through the Workshops.As a member, you will receive regular newsletters, quarterly webinars, and aninvitation to the Annual Reunion. You will also be invited to join special eventslinked to the continuing Programme.The One Planet Leaders Community‘‘Paul Turner, Head of SustainableDevelopment, Lloyds TSBWholesale Banking’’Embedding sustainability into organisations iscomplicated. One Planet Leaders provides realthought leadership in this fast moving arena.It has benefit for both middle managementand senior leaders and provides an excellentopportunity to learn from fellowparticipants as well as the excellentcore faculty and growing OnePlanet Leaders Community7“ ”USE THE VERY REAL POWER YOU HAVE TO INFLUENCE EVENTS AND HELP THE WORLD AS A WHOLEAlastair McIntosh,Writer, Broadcaster and ActivistWWF’s mission is to build a future in which humans live in harmony with nature, by:- conserving the world's biological diversity- ensuring that the use of renewable natural resources is sustainable- promoting the reduction of pollution and wasteful consumption.WWF InternationalAvenue du Mont-Blanc1196 GlandSwitzerlandtel: +41 22 364 9111fax: +41 22 364 0074www.panda.org/business/trainingABN AmroAPC EuropaAtlantic LNG Company ofTrinidad & TobagoCable & WirelessCanon EuropeCoca Cola Europe –Beverage Services Ltd.Department for Business,Enterprise & RegulatoryReform (BERR)Dow EuropeFestoolFirmenichFundação Maria CecíliaSouto VidigalFortisGeneral Mills InternationalHill & KnowltonIATAIKEAINL AgencyJohnson & JohnsonLloyds TSB BankMondi AGMonsantoMorley Fund ManagementNestléNokiaNokia Siemens NetworksO2Procter & GambleRip Curl EuropeShell InternationalSony EuropeWallenius WilhelmsenYoung Samuel ChambersUN PRIPast Participants Terms and conditionsProgramme details for 2009-2010©1986PandasymbolWWF–WorldWideFundForNature(FormerlyWorldWildlifeFund)®"WWF"and"livingplanet"areWWFRegisteredTrademarks.Full residential participation is required for eachWorkshop. Places can only be guaranteed with apurchase order number or credit card details.Invoices are payable within 30 days of the invoicedate. Cancellations are non-refundable, butplaces may be deferred to alternative One PlanetLeaders Workshops at the discretion of WWF andsubject to availability.Our ecological footprintWWF is committed to minimising the environmentalimpacts of our One Planet Leaders Programme.That’s why:• the venue, in the heart of Europe, has goodconnections by train and other public transport;• most of the food and drink consumed there willbe sourced locally and organically;• we always try to use materials such as stationerythat come from certified or recycling sources; and• we offset the carbon emissions linked to thevenue and from travel by the organising teamand contributors. We also encourageparticipants to offset the carbon impact of theirpersonal travel – but if they choose not to, wewill do it on their behalf.Dates and venueThe venue for 2009 is Ittingen Charterhouse, a beautiful former monastery nearZurich, Switzerland. With more than 800 years of history, it’s an ideal locationfor creativity, productivity and reflection. The venue for 2010 is to be confirmed.Programme dates Autumn 2009 Spring 2010Workshop I: Sustainabilityand Your Business Future September 21-23 March 3-5Workshop II: BusinessTransformation for Sustainability October 19-21 April 14-16Workshop III: Creating andCommunicating Change for November 16-18 May 19-21SustainabilityProgramme FeeProgramme fees include tuition, all learning materials, Workshop costs, andmembership of the One Planet Leaders Community for 12 months. Traveland accommodation is not included.Save 5% by registering before 15 May 2009.Fees EUROFull Programme 9,650Any two Workshops 6,500Any one Workshop 3,350Apply before 31 July for 2009 ProgrammeTo apply, go online to www.panda.org/business/trainingYou can also email opleaders@wwfint.orgor call Carolina Schwarz Moeller on +41 22 364 90358 In cooperation with:
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