Purpose

Our purpose is to responsibly solve for a better world, and we do this by providing creative innovations through science.

The Ashland Way

Our vision, mission, and way, are more than just words. They are our guiding principles.

At Ashland we share a core drive to solve technical problems that deliver breakthrough capabilities and transform what is possible. We also share a commitment to each other, our communities, sustainability, safety, commercial success, and much more.

Here are a few of our stories for demonstrating the Ashland Way through action

Global megatrends

Global megatrends shape our growth agenda. Technology and ESG-enablement drive us to exceed customers’ increasing aspirations for sustainable ingredients enabling them to meet their environmental goals. More than 80 percent of our portfolio is natural, nature-derived, inherently biodegradable under OECD methods or sustainable in-use. We have a strong innovation culture and capabilities and executing our innovation goals is critical to our success.

We are Solvers

The drive to find ingenuous solutions in applied chemistry is our DNA. Our brand isn’t about how we look, what we say, or even what we make. The Ashland brand is our promise to our stakeholders.

It is what we stand for and as we go to market around the world, we are essentially making a promise about what it will be like to work with us, and what we can accomplish together.

What do we promise?

We are passionate, tenacious solvers who thrive on developing practical, innovative, and elegant solutions to complex problems in applied chemistry, always pushing the boundaries of what’s possible, and advancing the competitiveness of our customers across diverse industries.

how do we solve?

We solve through a collaborative customer-centric approach. By always being curious and questioning, we maximize our ability to create and apply specialized chemistry in ways that enable our customers to amplify the efficacy, refine the usability, add to the allure, ensure the integrity, and improve the profitability of their products and applications.

AquaFLO - Standard Grade Polyanionic Cellulose