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Market Selection Analysis Consulting Services

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Is your company contemplating an international expansion? Would you like to evaluate an existing market? A market selection analysis provides you with the basis when deciding on future export markets. Choosing a new market can be difficulty as conditions vary profoundly in the different countries. We help you prioritise among a wide selection of relevant markets. Together we agree on the most significant criteria’s for the success of your company. Where is the most potential and what export markets are most suitable for the company’s resources and experiences? Using tested and proved factors we recommend what market you should focus on. We call this market selection analysis.

Examples of questions for you to consider:

  • What is your current sales volume to the market?
  • How much is the market growing?
  • What share of the population has a certain level of income?
  • How big is your target group?
  • Are there any customs for your product?
  • What is the credit risk?
  • What level of corruption exists in the market?
  • How technologically mature is the market?